Make Your Content Your Best Salesperson
Do your leads struggle to understand your product? Does it seem like you're speaking to them in a foreign language? You're in the right place.
Technology, cybersecurity, and health are often complex topics. Terms like zero trust, E/M codes, and VDI can confuse your readers, losing their attention if not woven into your content using simple, clear language. But what if each piece of your content acted like a salesperson? As if your reader is sitting down and having a one-on-one conversation with you?
That’s exactly what I do. I simplify complex topics. Making your tech, cybersecurity, or health content engaging, relatable, and friendly. It’s the next best thing to having your prospect on a personalized Zoom call with your sales rep.
Technology, cybersecurity, and health are often complex topics. Terms like zero trust, E/M codes, and VDI can confuse your readers, losing their attention if not woven into your content using simple, clear language. But what if each piece of your content acted like a salesperson? As if your reader is sitting down and having a one-on-one conversation with you?
That’s exactly what I do. I simplify complex topics. Making your tech, cybersecurity, or health content engaging, relatable, and friendly. It’s the next best thing to having your prospect on a personalized Zoom call with your sales rep.
Become a Thought Leader
With Services that Help You Stand Out
ScriptingNeed a script to simplify a complex process to your audience? Want help fleshing out your explainer video? With my experience in copywriting and scripting US nationally broadcast TV, I can craft you an engaging video that keeps eyeballs glued to the screen. Learn More
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ArticlesDon’t want generic content? Share your unique insights with thought leadership articles that separate you from the crowd. Don’t worry. I can do all the legwork. I can brainstorm ideas, interview you, and turn your thoughts into a distinct article that showcases your expertise. Learn More
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Book PublishingLooking to become a thought leader or authority in your industry? Need a seasoned pro to ghostwrite your book? I’ve helped my clients do both. Hire me and you can tap into my near decade of experience in the publishing industry, selling 17,000+ books. Learn More
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As Seen On...
Some of my clients, and places you can view my work
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Happy clients
Hear what people are saying about my work...
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"Always delivers as promised"
John is a talented writer who takes his craft seriously, he's someone who's always learning and applying new ideas. His quality is consistent and always delivers as promised. In addition, he's effective working on teams and with clients - always positive and a great communicator.
John is a talented writer who takes his craft seriously, he's someone who's always learning and applying new ideas. His quality is consistent and always delivers as promised. In addition, he's effective working on teams and with clients - always positive and a great communicator.
Derek Brown
CEO & Founder / Pronto Marketing
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"The content he produces pays for itself many times over"
John always does an excellent job tailoring the content to the target audience and adhering to the brand voice. Clients often tell me that John's content sounds like it was written by them - but better! The content he produces pays for itself many times over.
John always does an excellent job tailoring the content to the target audience and adhering to the brand voice. Clients often tell me that John's content sounds like it was written by them - but better! The content he produces pays for itself many times over.
Scott Pressimone
Co-founder & Fractional CMO / Growth Connect
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"Positioned Fathom as a thought leader"
John has consistently delivered high-quality content that not only garnered attention on major online healthcare magazines but has also positioned Fathom as a thought leader in AI and healthcare. His ghostwritten articles have heightened brand awareness and helped to generate valuable leads, ultimately contributing to Fathom’s business growth.
John has consistently delivered high-quality content that not only garnered attention on major online healthcare magazines but has also positioned Fathom as a thought leader in AI and healthcare. His ghostwritten articles have heightened brand awareness and helped to generate valuable leads, ultimately contributing to Fathom’s business growth.
Austin Ward
Head of Growth / Fathom
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"Delivers on time and adapts to each client's requirements"
I had the pleasure of working with John this past year on a number of different projects, from social media content creation and management to copy writing for corporate profiles, websites and branding. John's work is always professional, well written and thought out. He delivers on time and adapts to each client's requirements. I'll always recommend John to my friends and clients, because of his attention to detail and ability to create relevant, informative and interesting content across any business or market.
I had the pleasure of working with John this past year on a number of different projects, from social media content creation and management to copy writing for corporate profiles, websites and branding. John's work is always professional, well written and thought out. He delivers on time and adapts to each client's requirements. I'll always recommend John to my friends and clients, because of his attention to detail and ability to create relevant, informative and interesting content across any business or market.
Natasha Roys
Business Development Manager / Asia Media Studio
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"One of the best writers I've contracted"
John writes highly engaging content that is sometimes moving, sometimes funny, and oftentimes inspiring. As for his character, he's an easy to work with guy and one of the best writers I've contracted.
John writes highly engaging content that is sometimes moving, sometimes funny, and oftentimes inspiring. As for his character, he's an easy to work with guy and one of the best writers I've contracted.
David Armitage
Founder / Know Digital
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Easy to work with
I've worked with John on several nationally broadcast documentary shows, and I find him to be a talented and reliable writer. He is able to identify and tease out key moments in a narrative while supporting a strong overarching story arc. He is diligent, hard working, and easy to work with. I'd work with John again in a heartbeat!
I've worked with John on several nationally broadcast documentary shows, and I find him to be a talented and reliable writer. He is able to identify and tease out key moments in a narrative while supporting a strong overarching story arc. He is diligent, hard working, and easy to work with. I'd work with John again in a heartbeat!
Kim Nyhous
Unit Production Manager / Vulcan Inc.
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